Posts Tagged ‘Twitter’

Moving forward

Saturday, January 29th, 2011

Its time we embraced modern technology and use it to get the word out about music and its effects on our daily lives.

Many years ago we  used the newspaper to make announcements such as sales, special events, etc. but, as things have begun to change it has become important that we reach out in different ways to let people know whats going on in our stores, concert halls, venues, etc.

I have such a love and passion about pianos and the piano business that I must use everything at my disposal to get the word out about our industry.

In the coming weeks I am going to discuss some history of the piano and how music evolved but in the meantime, I want us all to reflect on what “has been” but then REALLY focus on “what will be”.  We all get sentimental about the way things used to be.  Maybe we enjoyed a concert or recital, a play or performance of some kind.  Perhaps we were moved by a particular artist or student.  None of this would have been possible without music and a musician.

Social media has bought us an opportunity to bring more performers and artists to the main stage and in some cases even made them famous.  This is something that could have not been done by a newspaper.

Today I am watching CNN and its coverage of the disturbance in Cairo.  The upheaval was reportedly caused by people blogging and posting on Facebook and Twitter.  Amazing, that such a simple venue like Facebook and Twitter could be so powerful that it would actually help organize an international protest like the one in Egypt today.  A powerful tool that is at the very least very cheap or in most cases free. Amazing that we can communicate to millions with our own computers.  Amazing that we can “get the word out” as quickly and efficiently as we are capable of, but, THE MOST AMAZING OF ALL-WE ARENT TAKING ADVANTAGE OF THIS MEDIA. I am hoping that some of the following posts will bring this full circle and we can combine some music education and love for various instruments to “get the word out” that music is important.

See you soon.

Ric Overton of www.PianoSD.com via www.MaxMorganDesign.com

Updates

Friday, January 28th, 2011

We have had tons of things going on in our world.

First, I am happy to report that we are finally working out a deal with an international piano manufacturer to handle all of their social media and electronic marketing for them. I am hoping to see that happen in the next few days.  I will keep you informed as that happens.

I opened a way to be a silent billboard for music and lessons and your favorite things about music.  If you go to www.pianosd.spreadshirt.com you will see the site where you can purchase a t-shirt or make one with your own design.  You can say anything you want, order it right there and it will be shipped directly to you or to a friend.  Stop by and check it out at the address above.

As we are building our social media for piano dealers, teachers, artists and others I hope to be able to bring you more things that will be fun and interesting.

Going into the next few weeks we are going to be discussing Social media and how it can change your life.  I noticed on the news tonight that Facebook and Twitter were the spark that started a rampage in Egypt.  With the power of that media I am hoping to send the word to as many people as I can get to read,  MUSIC IS FUN.

Trying to imagine our life without music is almost impossible.  I can’t imagine even one day of my life without music.  If you think about it neither can you.  On every hand and everywhere there is the sound of some type of music.  What a great world we live in.

I will be sending you more information about all of the above as soon as it all becomes available.

Ric Overton of www.PianoSD.com via www.MaxMorganDesign.com

SO, whats the latest?

Saturday, December 4th, 2010

By now most of you that have been following my blogs have realized that PianoSD.com is no longer in business as of July 2010.  While this has broken my heart it has also opened up huge opportunity for me personally to continue to promote music and pianos.  I have been through the grieving process and now I am ready to restart my passion for making music and promoting the piano business in a new direction.

Through this trial I have had the opportunity to talk with many of my friends and colleagues who share my interests and they are keenly aware that we have to make some changes in the industry and in our culture if we are to survive.  Through that we came to a mutual agreement that perhaps embracing modern day technology is the right answer.

Max Morgan of Max Morgan Design has helped in coming up with a workable solution to our increasingly demanding media and together we have launched a new   social media solution.  We have now begun to  offer a social media package which will include posts on social media applications such as Facebook, Twitter, My Space, etc. as well as blogs and email blasts for piano dealers and music enthusiasts each month.  Through that we are hoping to raise the awareness of the need for music and music education.

Social Media is here.  It is going to be here for some time to come.  It’s time for us to open our lines of communication to all types of people and in so doing we hope to learn what it is that we, as an industry, can do to help people be more interested in making music.  There are so many “fun” things for us and our children to do today that the thought of learning to play a musical instrument never comes to mind.  However, I have never EVER had anyone say to me “I am sad that I learned to play a musical instrument”.  Quite the contrary, I have had LOTS of people tell me “I am so sorry that I never learned to play”. This tells me a lot.  I hope to turn that into a positive for as many people as I possibly can.

During the time that PianoSD was open in San Diego I fully understood the need to reach out to the teachers and offer as much as I possibly could.  Some people have said “see what that got you” and to that my reply is “yes, I helped as many teachers as I could give their students something that ‘life’ will never take away…….appreciation of music and in some cases developing a talent that will bring a smile to many people for many years to come”.

Follow our various blogs and posts to see what happens next.  It is going to be a very exciting journey.  This journey begins with our regular posts at www.PianoSD.com, www.MaxMorganDesign.com, www.RosemaryBaileyMusic.comwww.SorrentoValleyMusic.com.  Visit these websites and then be sure to let them know how you heard about them.  Also, watch as this list grows with innovative music dealers who are ready to branch out.

If your company is interested in a social media solution please feel free to contact us at www.PianoSD.com or www.MaxMorganDesign.com or by simply emailing Ric@PianoSD.com.

Thanks again

Ric Overton via www.PianoSD.com and www.MaxMorganDesign.com

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